For those of you who were shocked by the news that Been Trill would be sold at PacSun, get ready for another surprising revelation. But, for those of who were ready to get wavy for a fraction of the price, you're in even more luck.
The Virgil Abloh, Matthew Williams, and Heron Preston-designed brand that made hashtags and trillness a cult phenomenon has teamed up with another streetwear brand, Diamond Supply Co., on a collection of T-shirts, beanies, and a fleece to be sold exclusively at PacSun.
There are no official images of the collection yet, but Preston provided a brief video on Instagram that shows a T-shirt with both Been Trill's drippy gothic logo and Diamond Supply's cursive text. A hashtag within a diamond is the prominent graphic, and looks like the crest of a superhero who only uses his power of vibes to increase waviness around the world.
Will these pieces garner the same hype as Been Trill's original work, or does a lack of exclusivity mean thousands of #mallratz around the country will be rocking this collabo while chowing down on Auntie Anne's? And will that even affect the original fans of both Been Trill and Diamon Supply Co.?
The items will range between $30 and $90. The collection will be released on July 22 via select stores and the retailer's e-commerce site.
[via Heron Preston]