GPPR’s “gentleman by day, philosophers by night, perverts by choice, rebels by fate” motto has given the brand all sorts of conceptual themes to explore. This season, GPPR takes its inspiration from some of the greatest architectural builders of our time like George Nelson, Edward Eero Saarinen, Charles Eames, and Jens Risom. You might not be familiar with theese names, but the chairs or buildings you have seen reblogged on Tumblr a thousand times over were probably made by one of these dudes.
While the latest spring/summer 2013 collection doesn't include crazy buildings or cozy lounge chairs, it's still worthy of Tumblr re-blogs. In the line-up, you'll find button-downs with pops of print including polka dots, leopard, and box patterns. The season is rounded out with a selection of graphic tees as well. And in true West Coast fashion, GPPR uses the bandana-like Harris paisley print on a short sleeve shirt. Visit the GPPR website to purchase any of these pieces.