Selfridges No-Noise Shop Leaves Iconic Products Without Logos (Video)

Ask yourself, when was the last time you relaxed in silence? With so much to pay attention to these days, everyone has become a professional multitasker to keep track of everything. London retailer Selfridges is taking a different approach to retail as it presents the No-Noise campaign for 2013.

With the crowds at big chain retailers already enough to give people headaches, imagine a shopping space where everything is free of all noise—literally and figuratively. Brands including Levi’s, Beats by Dre, and Marmite have offered to de-brand their goods for the store's Quiet Shop. Selfridges even took the time to de-brand their own shopping bag. Check out the clip above explaining this new way of shopping. 

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Tags: selfridges, no-noise-shopping, shopping, video
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