There is a silent phenomena going on that the Fashion Illuminati doesn't want the public to know about: the systematic use of rap music and rappers to completely drive up the sales of a brand to the point of over saturation, ultimately leading them to the graveyard AKA the shelves at Ross. Behind closed doors the powers that be single out brands and trends to eliminate. Whether the artists themselves are aware of this fact is unknown, but once they vouch their undying love for a particular brand on wax they have signed that brand's death certificate. If you own a brand, whether it is terrible or not, you may want to read up because you might be the next victim, bruh.

Skip Class is a writer living in Seattle. Read his blog here and follow him on Twitter here.