In celebration of Heineken's 15-year partnership with the James Bond franchise and the recently launched "Crack the Case" television and digital campaign, the premium beverage brand organized an intimate, interactive experience last night for over 200 media and influencers at the New York City MTA Museum. Heineken brought to life classic bond films like Die Another Day, Casino Royale, and From Russia With Love by transforming vintage train cars on the historic Brooklyn platform. With music provided by DJ D-Nice and DJ Wonder, celebrities like Anthony Mackie, Adrian Grenier, and JR Smith were underground brushing arms with Bond girls, bloggers, and a crew of gorgeous attendees. If you're like us and can't wait for the upcoming release of the new Bond flick, SKYFALL, then you're not going to want to miss this photo recap from last night's Heineken event in NYC.
Heineken Transformed The NYC MTA Museum In Celebration Of The James Bond-Themed "Crack The Case" Global Campaign
The premium beverage brand held a thrilling James Bond event last night at the MTA Museum in Brooklyn.
Image via Complex Original
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