Bonobos Makes Denim From Recycled Beer Bottles

Bonobos Makes Denim From Recycled Beer Bottles

Welcome to 2012. Here, dead rappers come back as holograms, and now, our discarded beer bottles get turned into American-made jeans. You read that right, the innovative, beer-swilling minds at Bonobos have partnered with North Carolina denim makers Cone Mills to the bring an earth-friendly fabric into fruition.

The so-called "EarthSpun Yarn" consists of recycled cotton, polyester, and about three to five beer bottles per jean. They're available in two colors: natural canvas and a more traditional indigo rinse. So finish that sixer quickly. There are jeans to be made, after all. [Bonobos]

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Tags: bonobos, recycling, earth-day, jeans, denim
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