Black Apple brings back gritty New York swag with its latest campaign, shot by William Yan. Black Apple based the theme of its Fall 2011 collection on the economic crisis of 1977—let’s just say the streets weren’t as clean back then as they are today. Shot under New York’s Manhattan Bridge, the lookbook shows off the collection's various button-downs and outerwear including a dope varsity jacket and various accessories. Check for the drop this fall at Karmaloop.  

[hypebeast]