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We've always been content with the sick colorways and designs Ralph Lauren has bestowed upon us through the years. Now, Uncle Ralph has created a new way for customers to become more involved in the creative process. We've reported on Rugby's customizing options before, but now, through an all-new Rugby iPhone app, consumers can construct their very own rugby shirt while on the go. You can also place orders from the application with the "Order Your Creation" option.

As if all this wasn't genius enough, the application allows users to upload a photo of themselves to model their new creation. (If modeling isn't your steez, you can still customize the "stock" model images by choosing skin color, hair style, and background.) Once created, your rugby can be shared via Facebook and on the Rugby gallery, which can be seen in select stores and online all around the world. From there, less creative individuals can browse and purchase others' hot designs.

Todays Buy It Now is the Make Your Own Rugby iPhone application from Polo Ralph Lauren. Consider it just another great way to become completely wrapped up in iPhone madness. For Buy It Now info and more pics of the app, see below...

MAKE YOUR OWN RUGBY iPHONE APP
Click here to Buy It Now at Rugby Ralph Lauren, FREE

rugbyiphone

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