First, Magic Johnson put forth a $1 million offer to get LeBron James in next year's dunk contest. Now, has upped the ante. According to the website, they will offer $5 million if James and Kobe Bryant square off in next's year competition. While we're all for seeing those two guys compete, we can't help but wonder where this is all coming from. Here is the company's press release:

As passionate basketball fans, the team at was thrilled to hear about Magic Johnson’s million dollar offer to Lebron James. In hopes of making the 2014 NBA Slam Dunk Contest a historic event, has reached out to Kobe Bryant’s agent Rob Pelinka and the NBA to entice Kobe Bryant to participate in the Dunk Contest for the first time since 1997. is offering $5 million to the charity of Kobe Bryant’s choosing for his participation in the 2014 NBA Slam Dunk Contest. However, this offer is conditional. It depends on Lebron James entering the 2014 NBA Slam Dunk Contest with Bryant.

Bryant and James are both members of the NBA’s elite and fans often debate who is the better player between the two. wants to ensure that basketball fans get to see the two superstars use their talent and creativity.

“…We at feel it is important for the sport of basketball that Kobe and Lebron face-off in the dunk contest and we want to be part of this historic event. The NBA’s best players used to enter. Jordan versus Dominique had us on the edge of our seats. It would be a shame for these exceptional player to let pride take priority over sportsmanship…” says’s Director of Marketing J.L. Marcoux.

Even if Kobe and LeBron agree to this deal, we're sure David Stern will shut this down quickly. He's just gully like that.  

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[via Bleacher Report]