10. Kobe Bryant
Cockiest Quote: "I don't give a fuck what you say."
It's no secret that the Black Mamba's got a big ego, and in between winning and giving us news stories for years, we've seen it shine through plenty. Whether it be his revered trash talking, forcing the Lakers to ship Shaq out of town, letting a fan know he's top three all time, or even the hilarious “Kobe System” commercials, Kobe knows he's one of the best to ever lace 'em up, and has no problem letting you know that too.