It's that time of the year again. Following September's report that Nike's fiscal 2016 first quarter earnings of $8.4 billion had exceeded analyst predictions, the brand has turned in its second quarter numbers.
This time around, the Swoosh raked in $7.7 billion in three months, a four percent increase from its revenue during the second quarter of 2015. This breaks down to $7.3 billion from the Nike brand alone, with another $398 million coming from Converse.
CEO Mark Parker was enthusiastic about the brand's continued success and mentioned that Nike is eyeing even more growth moving forward.
"Our strong Q2 growth and profitability show that Nike continues to drive real momentum through the Category Offense — by going deep with consumers by sport and serving them completely," Parker said. "We see tremendous opportunity ahead as we enter an Olympic and European Championships year with a full pipeline of inspiring innovation for athletes everywhere."
Parker's prediction isn't based solely on potential, either, as Nike is already outpacing itself in terms of future orders. Allotments for footwear and apparel orders from December 2015 through April 2016 are 15 percent higher than they were at this point last year, and if it weren't for currency fluctuations, they'd be 20 percent more.
In layman's terms, Nike's killing it like never before, and it looks like the brand is only going to continue to pick up steam for the foreseeable future. To read the complete Nike 2016 second quarter report, click here.
