Yesterday, many sneakerheads got lucky when they managed to place early orders for the highly sought after "White" adidas Ultra Boost ahead of the official restock this morning. It all seemed a little too good to be true, and it turns out that's because it was.
A number of people on forums like Niketalk are confirming that their early orders, which were placed via unpublicized links, have been canceled altogether. While it's got to be disappointing to lose a pair you thought you had copped, the flipside is that it looks like adidas is actually making an effort to level the playing field and make things as fair as possible.
Take a look at some of the evidence below and remember to be wary of any "early" links you may see floating around in the future.
