The Upcoming Concepts x ASICS Collab Is Dope, Literally

An official look at the next Concepts x ASICS Gel Lyte V sneaker collab.

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Image via Complex Original
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Concepts and ASICS got that work.

The New England retailer is back with another Gel Lyte V runner after releasing two highly sought-after iterations just last year. Its latest design is completely decked out in a coke-white suede upper with tonal white 3M detailing on the medial and lateral stripes. Underneath is the Gel Lyte V's super cushioned midsoleĀ that's color-blocked with red hits toward the heel.

Concepts always come correct when it comes to themes, and this latest ASICS collaboration doesn't fall short of that one bit.

You can cop the latest Concepts x ASICSĀ collab when it drops this Friday, January 30, in-store at Concepts' Cambridge and New York locations at 6 p.m. The online drop will take place soon after at 7 p.m. EST.

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