The 25 Most Powerful People in Sneakers

15. Fraser Cooke

Affiliation: Nike

With the title of Nike Global Energy Marketing Director, it's safe to say that Fraser Cooke can make or break a product's level of success. Orchestrating some of the most successful campaigns Nike has ever done (HTM ring a bell?). Fraser is one of those people in the industry that most people can only hope to work with.

Tags: sneakers
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