Sure we've seen a flurry of colorways already. But Nike wanted LBJ to tell us a little about his diamond-inspired LeBron X. Time, heat, and pressure — these are all things that represent the diamond and all things that the now NBA champion knows all too well. But to see just what Bron-Bron had to say regarding the diamond in relation to his latest signature with the Swoosh, simply press play above.
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