Target: Luke, Tim Dog, Ruthless Records, Eazy-E
Producer: Dr. Dre
Album: The Chronic
Label: Death Row/Interscope
Best Line: "Used to be my homie/Used to be my ace/Now I wanna slap the taste out your mouth" (Dr. Dre)

A label built around controversy and beef, Death Row Records revolutionized the way diss songs were recorded and presented to the public with "Dre Day." Sure, rappers had been parodying other rappers in music videos prior to "Dre Day," but Death Row brought big-budget beef to mainstream America, raising the bar in the art of battling. The clip was a mainstay on MTV and BET, and had a slew of goofy actors and comedians portraying their list of enemies.

It was no longer just about the song—the visual was now equally important. Dr. Dre and his protégé, Snoop Doggy Dogg, responded to disses from Luke ("Fakin Like Gangsters") and Tim Dog ("Fuck Compton"), but it was Dre's former accomplice Eazy-E who was the focal point of the "Dre Day" song and video, which was built around a character named Sleazy-E. "Dre Day" changed hip-hop beef forever, pelted Tim Dog into obscurity, and introduced the world to the term "Frisco Dyke."