Borough: Queens (Flushing)
Signature style: Thrift store hipster.

There are many "hip" rappers. Hip-hop is a continual quest to ingest and poop out old art as something new and irreverent. But what about a prototypical hipster rapper? Heems is it. One-third of the now-defunct rap crew Das Racist, Heems brings a wit and political conscience to his rhymes, and also dresses like every other dude you see in Brooklyn, but way better.

The rapper mixes ironic vintage gear with broken-in outerwear, plus, when you throw together 'fits that aren't the newest-everything, it shows you're not trying too hard.