Time for a quick history lesson: flannel shirts have been cool since, like, flannel was invented. Norse Projects understands this. End Clothing understands this. And now you understand this. Here's a thought, why don’t the three of you get together on this Benno Winter Flannel? It’s part of the Norse Projects Holiday 2012 collection. Plus, this shirt has mother of pearl buttons. You're probably wondering who cares about buttons? We fucking care about buttons. MOP for all my real G's.