Beautiul Fül is a relatively new men’s wear company that was founded a few years ago by Alejandro Rodriquez. Their new Spring/Summer 2013 advertising campaign is outstanding. Shot by LA photographer Karla Ticas, the look book uses a Fidel Castro look-a-like as a model in a very chic 1940s Cuba/Miami/SoCal setting. Check out the thumbs for some of our favorite images and go to Beautiful Fül’s site to peep some of their other lines.