This Hot Wheels "Secret Race Battle" video hit the Internet the week, a Projection Mapped Video that was displayed on Sydney's historic Customs House. Projection Mapping has been the go-to big ticket marketing project as of late, check out these other videos below where the HD projection technology is used to great effect.
Ralphlauren.com's 10th Year Anniversary in NYC
Lexus's Party for its CT 200h Full Hybrid
New Balance Sneaker Promo
Audi A8 Presentation in Moscow