The world never really recovered after Katy Perry wore that pizza onesie in 2014. Standing proudly in the shadow of Perry's walking Tumblr moment is Domino's β a.k.a. the artist formerly known as Domino's Pizza. Starting May 20, Domino's will allow customers to use their "tweet-to-order" option as part of the Domino's Easy Order system.
According to Mashable, the process will be humorously simple:
Once a customer has registered their Twitter handle on their Domino's Pizza Profile, they will then be able to simply tweet #EasyOrder or just the pizza emoji to the Domino's Twitter handle. Domino's will then send the customer a direct message to confirm the order and the Easy Order saved in a customer's profile will be automatically sent to their home.
Domino's took the Shia LaBeouf approach earlier this week, slowly announcing the emoji ordering option via a series of mysterious tweets: