Buyer: Roustam Tariko
If you live outside of Russia, you probably have no idea who Roustam Tariko is. But if you enjoy good vodka you've undoubtedly had his product. Tariko is the billionaire owner of Russian Standard Co., the company that owns and produces the Russian Standard brand of vodka. Instead of turning vodka.com into a digital billboard for his brands, Tariko opted to create a vodka information site that would aim to educate people about the joys of vodka. How nice.
19. Vodka.com, $3 Million