Sony has confirmed that the Super Bowl 2013 commercial teased on Tuesday is indeed a live-action God of War: Ascension short set to air during the online broadcast of Super Bowl XLVII on CBSsports.com.
Alternately, you'll be able to view it this Friday, Feb. 1, on the official PlayStation Blog and Youtube channel. Here's a description of the trailer from a press release sent out today:
Produced by Imaginary Forces and set to a haunting arrangement of Ellie Goulding’s “Hanging On” (from her recent album Halcyon), the ad represents one of the most ambitious promotions in PlayStation history. Fitting, given that God of War: Ascension—the latest project from Sony Computer Entertainment Worldwide Studio’s (SCE WWS) Santa Monica Studio—is an exploration into the beginnings of Kratos, one of gaming’s most iconic characters.
Before he was a god, he was a man. He swore an oath in blood to the gods, and ended up losing everything he ever loved. This epic live action Super Bowl commercial for God of War: Ascension shows us visions of his beautiful family that will haunt him forever as he seeks revenge against those that took everything from him. The ad offers ample nuance to a character previously only recognized for his rage; its exceptional production value and sweeping visuals complement a stunningly successful humanization of the Kratos persona.
Sounds good, no? We'll be sure to post the full commercial when it's avaiable.