NBA 2K13 delivers its first non-NBA playable character, and it is the Canadian tornado himself, Justin Bieber.

In case you were wondering, we came up with that nickname, you can run it, with we don't mind. Executive producer of NBA 2K13, Jay-Z, once again showing off his business acumen, has decided that The Bieb will be a fully playable character. Appealing to individuals that find themselves in the overlapping middle portion of the Venn diagram of basketball lovers and pop music fans.

That demographic must exist. Hopefully this is the first of many celebrity cameos in 2K13. Watch the trailer and let us know what you think on Twitter. Going to make The Bieb a part of your dynasty?

[via VG247]