The iPhone 5 has the tech world buzzing, but Samsung is not impressed with Apple's newest device. In its latest magazine and newspaper advertisement, Samsung compares the Galaxy S III against the iPhone 5 and highlights the impressive specs of S III (photo #2). The highlight of the ad is the headline "It doesn't take a genius" which is a straight jab at Apple, who tags its retail employees as geniuses.

Additionally, on the short list of specs the iPhone is humorously described as having "a totally different plug" as a new feature. Samsung, on the other hand, provides a long list of features on the ad including the NFC feature which the iPhone 5 lacks, the HD resolution, and longer battery life of the S III.

Related: Everything You Need to Know About the iPhone 5

[via Mashable]