Throughout the day, there will probably be plenty of footage to come out in the aftermath of Super Bowl 50, but no video will be better than this one of Swizz Beatz, Jay Z, and Kendrick Lamar hanging out in a suite during the game. The video, which Swizz posted, shows his son Egypt talking to Kendrick and, as Swizz tells it, trying to give him some production. Talk about a true family business. Now we just need the suite's reaction during Beyoncé, Coldplay, and Bruno Mars' epic halftime show performance.
On a side note, it appears that Jay Z doesn't know what Snapchat is.