Trend It Predicted: East Coast/Southern Rap Collaborations
Modern Examples: Rick Ross f/ Jay Z "The Devil Is a Lie," Run the Jewels "Banana Clipper," French Montana f/ DJ Khaled, Mavado, Snoop Dogg, Ace Hood & Scarface "Fuck What Happens Tonight"
Relations between Southern and East Coast rap have often been tenuous, from the difficulties Southern artists had getting media coverage in rap's golden era on through last year’s Trinidad Jame$ vs. the City of New York tiff. OutKast extended the olive branch in 1998 with the Raekwon assisted “Skew It on the Bar-B.” It wasn't the first time a Southern group tapped an East Coast MC for a feature or vice versa, but it wasn't long after Aquemini’s release (and millions in sales) that we saw the Jay-Zs, Juveniles, Jermaine Dupris, and Ruff Ryders throwing down on tracks together.
It’s a domino effect that you can see the fruits of in today’s conversation between the Northeast and the South, evidenced by guys like French Montana and A$AP Rocky rolling down South sounds into New York rap as well as the great musical chemistry between NY champs like Jay-Z and Nas and Southern analogues like Scarface and Rick Ross. Meanwhile OutKast affiliate Killer Mike has found great success by teaming up with NY-based producer El-P.