Album: Mind Of Mystikal Label: Jive/BMG Producer: Charles "Big Boy" Temple, Leroy "Precise" Edwards
Mystikal: “Lawd have mercy, that was my personal fight against Bounce music. It was a stiff competition. In New Orleans, Bounce music was prevalent. That was all they wanted to hear. It was new and trendy and it was hot and it was taking off. Artists were coming out of everywhere. They did some great songs, some really catchy, fun songs. That was just the feel of New Orleans music.
“So here I come trying to bust lyrics. 'Nigga, what you tryna spit—knowledge!? Aww shit!' I had to really compete with that market. [There] wasn't even a market for the kind of rap that I was doing but I managed to slice through that shit like a hot butter knife through butter. Believe dat.
I wanted to be able to compete with the Jay-Zs. The best bounce rapper ain't gonna be able to compete with Jay-Z, not on a major scale. Now, in New Orleans, Bounce rappers were killing Jay-Z!
“Then I made a song saying 'Never Gonna Bounce' and it actually was a fucking Bounce song. How you luh dat? It was not a mockery; it was just like, 'Yeah motherfucker, I win.' Performing in front of a Bounce crowd, the people didn't want to hear you rapping. They wanted some [sings] 'Shake that ass and…' some kinda of repetitious shit.
“[Bounce] had a major influence on me. I just viewed it as New Orleans music needing to be known for something more than that. That's fine; that's ours. That's our own music. That's a brand new style of music. It originated here where I'm from, so I'm definitely proud of that fact.
“But having said that, I wanted to be able to compete with the Jay-Zs. The best bounce rapper ain't gonna be able to compete with Jay-Z, not on a major scale. Now, in New Orleans, Bounce rappers were killing Jay-Z! Shit, DJ Jubilee and Partners N Crime were outselling any national motherfucker no matter who it was.”