It seems everything Kim Kardashian touches turns to gold.

On Monday, the 35-year-old reality star rolled out a new emoji app that featured 250 icons related to her life and persona. The set, which included everything from her iconic butt to a waist trainer to the Yeezy Boost 350, was incredibly successful. Kardashian even tweeted out an apology after assuming its popularity had broke the Apple store; however, Apple later denied this.

Though the Kimoji app didn’t break the Internet, it did rack in a ton of money. And we mean a ton. According to reports, the $1.99 app was getting downloaded at a rate of 9,000 times per second on its first day.

Considering how lucrative the Kim Kardashian Hollywood mobile game was, we were expecting Kimoji to be a major hit. But the fact that it's making $1 million per minute? That’s just flat out insane.