Kith head honcho Ronnie Fieg is making his next major move with the presentation of the East Coast Project. The master collaborator has tapped a few friends to join his new project as all fly down south to the swanky beaches of Miami. The pop-up event, which will go down May 2 to May 10, will involve eight brands including Golden Bear, Stance, Herschel Supply Co, Just Don, Play Cloths, Tina Catherine, and Stampd, as well as the Kith’s own in-house label.
As for the pop-up location, it will be housed in to two parts. The Miami side will operate under the hours of 11am-3pm, while the adjacent New York side will run from 4pm-8pm, each carrying separate city-themed products. Topping things off will be in-store events that will have Pusha T and Just Don on two separate dates. But before the celebration starts in just a couple of days but here is a look at what products you can expect from the ECP collaborations. And don’t worry, for those who can’t make it to Miami, the collection will be available at Manhattan and Brooklyn Kith locations starting May 10.