Last year, there was an increase in folks walking around in 5-panel hats, oxford shirts, and camo-print pants—not only because they were all over the blogosphere, but because Urban Outfitters more than doubled its 2011 profits, WWD reports.
Cashing in more than $82 million (up from $39.3 million in 2011), the "hipster"-favorite retailer thanked its sales increase to a heightened online presence. "We are still in a very early stage of unlocking the potential that the Internet and mobile technologies bring to the consumer industry," CEO Richard Haynes said.
Has UO become one of your favorite retailers? We'll see if the brand can keep up this pace for 2013.
RELATED: The 50 Greatest Urban Clothes Brands
[via The Cut]