Dressed To Impress: BMW M3 Shows Up to the Party in Matte Red

*whistle*

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Plenty of models have seen refreshes for the 2013 New York Auto Show, and that's all nice and fine. However, BMW wanted you to know something: All it has to do is change the clothes on its cars to draw you in. Take this M3, for example. Anything matte and colorful these days is going to create a hover. How are you guys feelin' the flat red on the performance model with a 414hp 4.0L V8 under the hood? 

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