Yesterday, The New York Times published an article highlighting all the things that Jay-Z has done to build the Brooklyn Nets brand after purchasing a minority stake in the franchise. Since Hov put down $1 million for the team nine years ago, the Nets have gone through a lot of downs, very few ups and a great amount of change. Still, Jay and his one-fifteenth of one percent ownership of the team (yeah, you read that correctly), have played an important role in nearly every facet of the Nets evolution from New Jersey to Brooklyn. Overall, the article is informative and interesting but there is one little tidbit of information that seemingly goes unnoticed.
[Jay-Z] helped design the team logos and choose the team’s stark black-and-white color scheme, and personally appealed to National Basketball Association officials to drop their objections to it (the N.B.A., according to a person with knowledge of the discussion, thought that African-American athletes did not look good on TV in black, an assertion that a league spokesman adamantly denied).
And that's it. The piece doesn't say much more about that matter. Either way, it's surprising that more people aren't up in arms over such an offensive claim.
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[via The New York Times]
