Leave it to the Internet to place a dollar sign in front of your soul.
Web prankster Tom Scott did just that by launching a site called Soul Compare this week. The site uses an "arbitrary algorithm" to determine the worth of your soul, although the jokes it's Facebook Timeline. Scott calls it a "new startup that'll disrupt the old and slow-selling industry;" we call it a clever way to poke fun at the tech world's pretension.
Scott tells The Next Web the idea for a play on insurer's valuation sites came to him while shopping online at a store where you could get a $1 discount in exchange for a Facebook like.
"That led me to the question: How far would people compromise their social profiles, and ultimately their morals, in exchange for a discount?" he said. "Could you get someone to change their profile picture for a free sandwich?"
Considering the site's potential to go viral, the answer is probably yes.
[via The Next Web]
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