Atlanta's 24hrs is the latest artist to come up under a shroud of mystery. He dropped the Open EP back in April, and now he's returned with another project, titled 12:AM. Continuing his work with producer APEX, 24hrs also recruits Murda Beatz for the project. Although it only spans 4 tracks, 12:AM continues the polished, distinctly Atlanta style of Open.
In an interview back in April, 24hrs expressed little interest in promoting himself as an artist. "I just do me and work. I don’t focus on too many things outside of my craft… I’d rather not do interviews. I prefer for people to fall in love with my music," he told Pigeons & Planes. Despite this, he talked up the big potential for his music. "Be prepared for some next level shit. This is bigger than me," he said. So far, 24hrs' music has seen support from Drake's OVO Sound Radio, as well as from fellow artists.
24hrs continues to be an enigma, but he seems to prefer that by letting the music take center stage. Luckily for him, the music is solid, boasting polished production and catchy, quirky vocal performances. Whether or not he ends up revealing more about himself, his music clearly stands up for itself. His Open EP and other music have racked up tons of plays on SoundCloud, and if his interview is to be believed, he's clearly gearing up for something special musically.
While you wait to see exaclty what that is, you can stream 24hrs new EP 12:AM below via SoundCloud.
