Jay IDK is still riding high off the release of Subtrap, his debut project that showcased his deep lyricism and quality ear for beats. "God Said Trap" is a clear standout track, and it fittingly receives the visual treatment today. It features the DMV rapper as his alter ego, King Trappy, turning up in the desert with his crew. But like anything he does, there's a deeper meaning behind the performance.

"I wanted to give the world a new perspective of the trap," Jay IDK told us over email. "We're out here killing ourselves, our people. A lot of rappers lie about who and what they are. I'm not a trapper, I'm not a drug king pen. I created this alter ego 'King Trappy' (seen in this video) to put everything into perspective."

Check out the Jacob LaGuardia-directed video for "God Said Trap" featuring Ash Riser above and grab Jay IDK's Subtrap on iTunes here. Jay has an upcoming show at DC9 Nightclub in Washington, D.C. later this month, with tickets available here.