The 100 Best Opening Lines in Rap History, Part 2: 50 - 1

41. "Live from Bedford Stuyvesant, the livest one." - The Notorious B.I.G.

Song: "Unbelievable" (1994)
Album: Ready to Die

Biggie's openings so often had a stark feeling to them; the pattern of assonance—-the repeating of vowel sounds—in the "Unbelievable" opening? A perfect example, in which Biggie managed to fluently weave the full Dutch name for his Brooklyn neighborhood into an announcement of his own presence on the airwaves, giving Do-or-Die a new one to live by.

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