Pros: Has lots of commercial potential and a radio-friendly style
Cons: Be wary of Autotune-induced headaches
Essential Listening: Roll Up
With more than 25 million views on YouTube and enough tatts to give Wiz a run for his money, Kid Ink is an immediately recognizable L.A. rapper with the commercial appeal to match. The 24 year-old producer-turned-rapper is gearing up to released his debut album Up & Away, which features his current radio hit “Time of Your Life.” If the stars continue to align the way they’re supposed to for the 2012 XXL Freshman, this year might just turn out to be one for the record books.