Mystery is the new marketing, and British producer Aaron Jerome has found the perfect balance between buzzworthy tunes and savvy presentation with his enigmatic persona SBTRKT.
His signature blend of dubstep, hip-hop, soul, and electronic music has caught the attention of contemporaries like Drake and Little Dragon, who were both featured on the "Wildfire" remix, and you'd be hard-pressed to find anything but praise for the London native's self-titled debut.
Although he keeps his face concealed behind those Hidden Place masks, he was completely open with us about his sound, influences, and why he's decided to remain anonymous in the first place. Continue to find out Who Is SBTRKT from the man himself.
As told to Ernest Baker (@newbornrodeo).