18. 7-Eleven

Year Company Founded: 1927

Year Logo Introduced: 1946

Logo Designer: Fran Gianninoto & Associates (1969)

Company Founders: Joe C. Thompson Jr., John Jefferson Green

The company was started pre-depression by John Jefferson Green when he started selling bread, milk, and eggs out of the ice houses of the Southland Ice Company. He eventually bought the Southland Ice Company and continued operations, despite going bankrupt during the depression. In 1946, as part of the post-war effort, the stores' names were changed to 7-Eleven, and the logo became the company name written a cup inside of a green circle. This design was used until 1970, when it was modernized to become the logo we see today.

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