Cam'ron cereal boxes have been all over social media. But what are they reallly? Did Killa Cam get into the food/grocery business?
Not exactly. There is no real cereal, but Cam'ron did work with Virgin Mega on a T-shirt that will be inside the cereal boxes. Cam'ron is hiding Boxes of "Killa Crunch," which is based on a concept from Complex's April/May 2014 cover story with Cam'ron and A-Trak, on bodega shelves across New York City starting April 10 through April 12. A few boxes will have a T-shirt and $100 inside. Locations will be unveiled via Virgin Mega's Twitter.
If you aren't able to get one by Sunday, "Killa Crunch" will be sold exclusively through the Virgin Mega app on Monday, April 13 at 4 p.m. Click the button below so you don't miss out twice.