After our sit-down with adidas' Head of Design for Sport Performance, James Carnes, discussing the newly-unveiled adiZero Primeknit, we now receive coinciding visuals which highlight just how the lightweight shoe is made. Again, the runner sports a crafty one-piece upper, showcasing a unique yarn construction, which accounts for a lighter, more breathable sneaker. Press play above to check out the process that leads to the final product that is the adidas adiZero Primeknit.
Nov. 4–5, 2017 in Long Beach, CAExclusive drops, one-of-a-kind art, and
riveting panels featuring André 3000
A$AP Ferg · Don C · Lonzo Ball and more
Performances by N*E*R*D · Gucci Mane
Young Thug · M.I.A. · A-TRAK
DJ Khaled · Jaden Smith and more