About the sneaker: The Kegler Super was developed in the 1980s for athletes playing Keglen, a German style of nine-pin bowling. The shoe featured a peg system that allowed users to switch out pegs under the heel to adjust the response characteristics depending on the user's personal needs and a reinforced toe cap for when players dragged their toes. In 2004, adidas re-issued the Kegler Super as an edition of 100 to commemorate Adi Dassler's 100th birthday. The shoe was done up in brown ostrich skin leather with gold-colored pegs, and it retailed for $1,000. For 2011, the B-side will explore a new material take on the 2004 Consortium edition.