Crowdfunding has quickly become a competitive space with Kickstarter, GoFundMe, Indiegogo, and others all vying for attention. And then there’s CrowdRise. Edward Norton was instrumental in the founding of CrowdRise, a startup geared toward charitable fundraising. With CrowdRise’s positive message aimed at doing good in the community and its insistence on making the process enjoyable, the company has had continued success helping users raise funds for good causes. Visiting the site for the first time, you may find the layout odd: It feels a lot like Klout or LinkedIn, and users earn points as they participate in philanthropic endeavors. Since its founding in 2010, CrowdRise has grown exponentially, and received accolades from the philanthropic community, including being named a “Top 25 Global Philanthropist” by Barron’s.