This was probably the coolest app I saw at SXSW. It's an app that creates apps (think Wordpress but for apps). This is what we talk about when we talk about innovation. iGenApps—who came in third place in this year's SXSW ReleaseIt awards—let's anybody create an app, and all without special programming and coding skills. The company officially unveiled their app during Interactive and already over 12,000 apps have been created. Design the logo, interface, social integration, and overall purpose of your app with relative ease. The possibilities are limitless—and the power is, truly, in your hands. 

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