When Reddit user C0LDBLUERIBB0N uploaded a picture of his friend's baby eating cereal while holding a red toy phone in his other hand, the community found it so adorable that they memeified the youngster into the newest viral sensation: Business Baby.

You always have to bring Elmo.

Welcome to the world, Business Baby: where you're a star before you can even walk. (By the way, your parents now have to legally change your name to Business Baby.)