"Fish," a new "tap essay" by Robin Sloan, is a curious thing. It's a meditation on how we often fail to form deep connections with online content that's also a downloadable app in the App Store. In other words, it's a reconsideration of new media told in the newest way possible. And you know what? It's also kind of wonderful.

Sloan is a self-described "writer and media inventor," which actually seems like an apt description once you've read "Fish." The app uses slides of elegant text placed thoughtfully against colorful backgrounds to tell its story. To get from one slide to another, you just tap the screen.

On Sloan's mind is a paradox in the way we consume articles and videos online: we're constantly "liking" and "fave-ing" things that we come across in a daily sea of information (neverending newsfeeds and Twitter feeds, for example), but how much of that content does anyone actually revisit? If you love something— like an album, or a book, or a movie— don't you immerse yourself in it more than once? In an environment where the standard is to "like" and move on, how do we find a capacity to really love?

Check out Sloan's essay for yourself in the App Store for a fun and thought-provoking exploration of these issues. It's an engaging experience and takes under 10 min to flip tap through.

[via The Next Web]