Drake's surprise mixtape, If You're Reading This It's Too Late, may have surpassed even his own expectations, as the first week (actually, three days) of sales have been announced. According to Billboard, the project easily secured the No. 1 spot on the charts, while selling a massive total of 530,000 units since its release last week. That number is included with streams of the project, with 495,000 units coming from pure album sales, which were entirely from digital sales. Along with Drake's impressive three-day sales number, he also put in work on Spotify, and broke multiple records on the streaming service, including the most streams in the debut week of an album with 17.3 million. This is Drake's third-biggest first week sales of an album, only falling behind Take Care and Nothing Was The Same, which were rolled out with traditional marketing strategies.