CLICK HERE TO READ THE FULL WZRD COVER STORY!

We've been following the career of one Scott Mescudi for years now, starting when an unknown kid named Scott appeared in our style-centric "Street Detail" column back in 2007. Since then, he's graced the cover of Complex three times, in 2009, 2010, and 2011. It's a new year, so it's only right that we give the Cudi fans something fresh for 2012. When Cudder hit us up on twitter back in January, we knew it was go time:

How could we say no to that? To celebrate the release of WZRD, the genre-bending self-titled debut album from his band with Dot Da Genius (the producer best known for co-creating "Day N' Night"), we cooked up a whole week of exclusive online content, anchored by this animated cover that features the WZRD crew levitating in the California desert. And yes, Complex editor Joe La Puma can attest that they did have a lot to talk about—his cover story is a doozy. Dive in and check back all week for more WZRD features.

CLICK HERE TO READ THE FULL WZRD COVER STORY!