Plies “Put It On Ya” (2008)

Album: Da REAList

Label: Slip-N-Slide/Atlantic

No I.D.: “Being in Atlanta, I was trying to expand my palate, so to speak, and do different records. One of my guys Serge said ‘Give me some beats.’ So I passed along a few beats, and this was one of them. A lot of the times I have keyboard players, but this time I played it for myself.

“So Serge came back and said Plies was taking the record and wanted to make it a single. It was another one of those records that was a departure from the traditional No I.D. hip-hop sound. It was radio-ready, so when I saw what kind of airplay it was getting, I knew it was a good look.”